- Fashion designers started to manufacture coronavirus personal protective equipment
- Andrew Cuomo tweeter for the appeal of assistance in the coronavirus pandemic
- Shortage of masks and PPE in the US
April 1st, 2020: Because of lockdown, all the stores are closed, runaways have been canceled. This COVID-19 has disrupted the supply chains at the global level. Almost all the fashion industry is facing problems due to this coronavirus pandemic.
But now the luxury labels, fashion conglomerates, and fashion designers are stepping up and finding ways to help in overcoming the issue of masks shortage. In some hardest-hit countries, the fashion designers are now helping through providing masks and other protective gear.
The USA has reported insufficiency of the medical equipment for COVID-19, though the manufacturers are doing their best to ramp up the production. Due to this shortage, some of the medical workers are also asked to make the masks of their own or reuse the pre-available costumes.
Andrew Cuomo, New York Governor via twitter posted for appeal for assistance in the worst-hit state of the country. The tweet read, “we need companies to be creative to supply the crucial gear our healthcare workers need.”
In the reply of Andrew Cuomo’s tweet, there were several offers for the tool production, unused resources, and sewing teams for excellent use.
The fashion designer Christian Siriano was one of the first ones to reply to his tweet. Christian Siriano is also the project away alumni. He replied, “If @NYGovCuomo says we need masks, my team will help make some,” he further added that he has a complete team of staff who is working from home so that they can help.
After some days of this online comment exchange, the designer Christian Siriano posted a video on social media where his masks production was already under process.
A New York-based Nepalese-American Fashion Designer Prabal Gurung also offered his help. Prabal Gurung posted through his brand’s Instagram Account that he hopes not only to fill the insufficiency of the medical masks but to mobilize the domestic partners as well in revitalizing the suppliers and producers in the US.
Another designer Brandon Maxwell who has been the designer of Lady Gaga and Michelle Obama, also announced for his help that he would be redirecting resources for the production of medical worker’s gowns.
Moreover, Karla Colletto, a luxury swimwear brand, has also offered help as the Los Angeles Apparel and Virginia Factory with a donation of services with a workforce of above 450 to produce face masks for COVID-19.